B2B Lead Generation via Social Media

More than 10 global B2B market leaders place their trust in us: with a pilot project we deliver relevant B2B-leads via social media within 6 weeks.

Most B2B companies are still using only a fraction of the potential of social networks. However, today it is possible–even for very specific B2B niches e.g., pharmaceutical packaging, CNC-tooling, or AI-based software–to generate hundreds of valuable leads every month in a scalable approach, perfect for pushing forward your international business.

Are you looking for fast and measurable results? We provide a 6-week pilot project to show your sales team the potential of digital channels in hard numbers.

Request info for pilot project
Pragmatic Digitization

Would you like to own a state-of-the-art B2B digital lead generation infrastructure?

Why spend big budgets on strategy projects for marketing digitalization if you can have a fully functional digital B2B marketing infrastructure delivered right to your doorstep?

Audiences & campaign templates

We set up advertising accounts in LinkedIn, Facebook and Instagram for you with customized audiences & campaign templates that can be used to generate leads again & again & again. By the way: Are your ad accounts & audiences currently owned by you or your agency?

CRM Integration & Lead Nurturing

Stop working with Excel sheets. We import generated leads right into your CRM so you don't have to move a finger. You don't have a CRM? No problem, we can set up a lean, efficient toolset including automated email funnels for you that allow a quick start .

B2B Retargeting

Do you want to reach your specific B2B Audience via all digital channels?

When your CSO sees a lead not being followed up properly by his team, he freaks out, but when someone visits your website to get information and is then never contacted again, it is considered as normal. This is absurd–especially since the website visitors are one of the most valuable target group.

Today, it is technically very simple to contact people again with any kind of content–be it information for trade fairs, webinar, white paper, new product announcement and so on, via all digital channels e.g., LinkedIn, YouTube, Facebook, Google Display, or even Instagram.

We can help you start collecting the list of your valuable audience, even on a short notice.

I would like to start building retargeting audiences
B2B Reporting

You would like to know if your campaigns pay back?

Reporting is usually done via Google Analytics or similar software, and they measure the cost per lead perfectly. However, these numbers do not reflect the quality of the leads or give a complete picture about your prospects.

Allocating your budget based on these numbers can easily lead to wrong budget decisions. Many companies ended up spending a lot of money on generating a large number of low-quality leads that have very little revenue potential instead of focusing on generating the maximum number of real leads with high revenue opportunities.

We can help you implement a ROI-based measurement system that reflects the special need in your B2B business.

I want to measure the ROI of my B2B-campaigns
Lead Qualification

Is your organization capable of handling several hundred digital leads?

Generating more leads via digital channels is nice. But in most cases, we see that sales departments are only prepared to handle their usual load of rather few but highly interested leads–and are unable to cope with many early funnel leads that are generated via digital channels.

Lead qualification

Our team can help to further research, qualify and score the leads that were generated via digital campaigns. So your sales team has all of the required information available in your CRM.

Lead Nurturing

Contacting early funnel leads often feels mundane for traditional B2B Sales staff. We can take over the process and pre-qualify the leads even further, so your team is only getting the "hot leads" that they actually need.

Hannes Fehr: Leading Expertise in B2B.

  • 15+ years experience in digital business. Leading positions in media companies (e.g. Tomorrow Focus, Gruner+Jahr etc.) and serial entrepreneur.
  • One of the most experienced German marketers for B2B lead generation.
  • Over 20 B2B Marketing setups for fast growing B2B startups as well as for large B2B enterprises > 2bn € turnover.
  • Official B2B Marketing Guide, B2B Dinner host & speaker @Online Marketing Rockstars, Host & Speaker @Hannover Messe B2B Marketing Executive Dinner series, Official “XING Insider” for B2B Marketing.
  • Marketing & BizDev Mentor at several high-class startup-accelerators (e.g. Google, Microsoft, Axel Springer, Telekom etc.).
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You would like to know more? Talk to us.